Good to Great in 5 Easy Steps?

By Kevin Appleby If you want to take your business from good to great there are 5 key things you need to get right 1) Set a Vision. Clarity of where the business needs to go is vital. You need to take the business team on a journey to a destination. The business...

The Big Hairy Audacious Goal or BHAG

By Kevin Appleby “I need a BHAG? Whats a BHAG? Kevin you really have lost the plot this time, what on earth are you banging on about?” I can still hear the voice of my client, but he listened and worked with his team to set one at the start of developing...

How to create a PESTLE analysis

By Kevin Appleby The PESTLE analysis is a great tool to use as a starting point in developing business strategies and plans. It allows you to look at the market through a number of different perspectives and assess the changes that are likely to impact in the next 3-5...